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Next Generation Analytics

SMAX social analytics follows a digital marketing framework
that revolves around how businesses would usually implement
digital marketing.

   



Social Marketing Strategy

 
This is the phase when you define your goals, what your objectives are and how you will measure your success. In order to build a good strategy, you will need information that can support your assumptions, your ideas and your plans. SMAX can furnish the information you need to build your strategy.


Discover Topics

Discover audience vocabulary
See what your audience talks about that relates to your brand/product/services.

Identify trending topics
See what your market, competitors and influencers are talking about. Using right words from word cloud to directly engage them.

Demographics

Target to your audience
Find out the age, gender and location of your audiences, streamline your marketing message to them better.

Informed business decisions
For business expansion plans, it would be wise to know which location or market segment has most potential and audience information is critical.

Influencer Discovery

Know your brand advocates
Your loyal brand advocates, customers who rave about your products to all of their friends and maybe strangers to.

Discover market influencers
Some people have their entire career devoted to gaining audiences share and influencing their audiences. For example, bloggers, YouTube stars, etc.

Social Monitoring

Monitor your social health
Keep an eye on your social health. Find out if your number of followers are dwindling. Ensure that your posts have positive sentiments from your audiences.

Track campaign performance
Track your online campaigns and see how your audiences react to it. Analysis and adjust campaign messages accordingly based on how they perceive your target words.

Social Listening

Bringing data out-of-reach closer
There are many forms of social media and it is a huge task to impossible to monitor all of them, we will provide you with the bridge to those out of reach data.

Find potential customers
You can find potential customers by listening to the correct keywords. Find out if someone is hungry, is looking for a house, or planning a vacation.

Competitor Comparison

Gain competitive advantage
Find out how your competitors are doing. Monitor and track their social media progress, like how many followers they have, how many engagements and reach they get.

Learn from the competition
Knowing what your competition is doing right and wrong helps you better to adopt and distinguish your brand.
   



Content Strategy

 
It is important to build a vast collection of information that would describe your business. This is important when building a digital marketing presence. This is the only way for people to find you. It is also important to keep your data up-to-date in order for you to relate to the people you would like to target. SMAX can provide you with relevant information to keep your content up-to-date and relatable to your audiences.


Discover Topics

Discover audience vocabulary
See what your audience talks about that relates to your brand/product/services.

Identify trending topics
See what your market, competitors and influencers are talking about. Using right words from word cloud to directly engage them.

Demographics

Target to your audience
Find out the age, gender and location of your audiences, streamline your marketing message to them better.

Informed business decisions
For business expansion plans, it would be wise to know which location or market segment has most potential and audience information is critical.

Social Feedback

Bringing data out-of-reach closer
There are many forms of social media and it is a huge task to impossible to monitor all of them, we will provide you with the bridge to those out of reach data.

Find potential customers
You can find potential customers by listening to the correct keywords. Find out if someone is hungry, is looking for a house, or planning a vacation.
   



Social Monitor

 
How do you know if your digital marketing strategy is performing? Do you know which of your marketing campaigns are working and which are not? How did your customers react to your campaigns? These are some of the questions social media monitoring can answer. The information you get from social media monitoring can help you make informed business decisions, adjust you marketing strategy where needed.


Social Inbox

All In One Inbox
Get a single view on inbox of what your audience say about your brand, and directly response or reply.

Monitor your social health
Keep an eye on your social health. Ensure that your posts have a positive sentiment from your audience.

Demographics

Target to your audience
Find out the age, gender and location of your audiences, streamline your marketing message to them better.

Informed business decisions
For business expansion plans, it would be wise to know which location or market segment has most potential and audience information is critical.

Discover Topics

Discover audience vocabulary
See what your audience talks about that relates to your brand/product/services.

Identify trending topics
See what your market, competitors and influencers are talking about. Using right words from word cloud to directly engage them.
   



Social Listening

 
It is easy to monitor and collect data from your own social media accounts. However, if people talk about your brand in a different outlet, it is not as easy to collect that data. How do you go about getting data that is out-of-reach? Discover data by keyword and location.


Location Check in

Discover Location Content
Discover your customers through location-based technology that lets you know what are they saying about your business.

Discover Content and Insights
Cut through the noise to surface the most relevant and meaningful social media content. See customer on location right now and what they are saying.

Demographics

Target to your audience
Find out the age, gender and location of your audiences, streamline your marketing message to them better.

Informed business decisions
For business expansion plans, it would be wise to know which location or market segment has most potential and audience information is critical.

Social Inbox

All In One Inbox
Get a single inbox of what your audiences say about your brand; and directly respond with a comment and reply on different social platform.

Monitor your social health
Get a single inbox of what your audiences say about your brand; and directly respond with a comment and reply on different social platform. 
   



Social Insights

 
Manage your brand in Marketplace. Brand perception is different in every consumer’s mind, but we can let you take a closer look at what the consumer’s experience of the products or services are. We can spread positive values, and help amend the negative impressions though direct engagement.


Sentiment Analysis

Know how your customers feel
We apply sentiment analytics to all the mentions that we collect. Know when your customers are generally feeling positive, neutral or negative.

Our algorithms learn from you
We have machine learning built-in into our algorithms. Each time you update the sentiments we provide, our system learns from your input and improves over time.

Competitor Comparison

Gain competitive advantage
Find out how your competitors are doing. Monitor and track their social media progress, like how many followers they have, how many engagements and reach they get.

Learn from the competition
Discover what your competitors are doing. Know what kinds of posts they are putting up and how it is performing.

Influencer Discovery

Know your brand advocates
Your loyal brand advocates, customers who rave about your products to all of their friends and maybe strangers to.

Discover market influencers
Some people have their entire career devoted to gaining audiences share and influencing their audiences. For example, bloggers, YouTube stars, etc.
   



Social Engagement

 
It is important to maintain a good relationship with your audience and your customers. With the growing popularity of omnichannel marketing, SMAX social allows you publishing on to multiple social platform. Easily prioritize the engagements that you want to respond, all within social inbox. This will help you maintain positive user interaction and build good relationships with your customers.


Publishing Posts

Schedule Posts
Keep your social presence active 24/7 by automatically scheduling posts to fill the gaps of you and your audience.

Publishing To Multiple Platform
View and manage social posts across multiple profiles, publishing to different social media platform from one place.

Post Monitoring

Post Performance
Track the reach and engagement growth of Facebook, Instagram, and Twitter activities.

Top Post
Understand what post type your audience likes most, and repost to get the best result.

Social Inbox

All In One Inbox
Get a single view on inbox of what your audience say about your brand, and directly response or reply. 

Monitor your social health
Keep an eye on your social health. Ensure that your posts have a positive sentiment from your audience.